Gain insight into the markets for front-end, user-experience, and monetization technologies
This service is conceived around the truism that value in the video solutions market no longer revolves around hardware. Two macro forces are at work in the media ecosystem. First, single-purpose hardware solutions are ceding ground to cloud implementations, SaaS products, a wide gamut of business models, and the decoupling of software from dedicated computational resources. Second, audiences are allocating consumption hours and spend - both of which are relatively fixed - to a growing tapestry of media outlets and micro services. This atomization of media distribution, coupled with fundamental changes in the way that video technology is bought and sold, is generating hedging and uncertainty in the market.
The Video UX Technology Intelligence Service from IHS Markit allows vendors, media companies and investors to understand buyer needs, track capital flows in the market, perform basic due diligence and understand where value-creation is taking place across front-end and UX-related technologies. Identify technology whitespaces and create long-term product strategies with our proprietary tracker, which details major geographic markets for eight technology verticals. Dissect the competitive landscape with comparisons of 70+ vendors by market share and revenues. Rely on our in-depth reports and analyst insight to keep pace with best practice business models, advanced technology trends, cutting-edge UX deployments, technology relationships cultivated by major media companies, and potential M&A targets.
Enjoy direct access to our analysts for prompt answers to your unique and urgent questions.
- Total value of the digital video software market
- Emerging digital video software technologies such as second screen app solutions
- Value generation tracked across eight technology verticals
- Detailed profiles of the service vendor deployments and technology relationships
- Historical and forecasted market share of 70+ digital video software service vendors
- Integrated view of the competitive landscape