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Automotive Sales Operation Forecast

Understand the impact of the latest actuals on your full year sales performance

As market growth flattens, competition intensifies. In this environment, quick forecast updates are essential to making swift tactical adjustments and driving successful operational growth. Regional OEM headquarters and national sales companies (NSCs) need immediate answers on how the latest vehicle actuals will impact their full year sales planning.

The Automotive Sales Operations Forecast provides three-year forecasts available within days following the release of monthly actuals. Updated twelve times per year, the Sales Operations Forecast greatly enhances an automakers ability to adapt their short- to mid-term plans, better achieve future sales targets, and benchmark against their competitors. The forecasts enables users to:
  • Determine future market volumes/sales targets
  • Check current performance against planned targets and
  • Identify future segment white-space
  • Assess market potential for future vehicle introductions on model and body type level
  • Analyze and forecast segment and body type trends
  • Anticipate the impact of a competitors new vehicle launch on your brand's volumes

Industry Success Stories

Commercial vehicle manufacturer and distributor makes own opportunities by going straight to the end-user

As a manufacturer of custom high-content work trucks for the utility, municipality and government vehicle market, Phenix Truck Bodies and Van Equipment wanted to grow its business. After 35 years in business, Phenix decided to increase its products and solutions offerings to include light truck and van equipment. The idea was to be Southern California’s “One-Stop-Shop” for vocational truck and van equipment solutions—large fleets and small fleets, large trucks or small vans—only one call for any fleet manager.

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Autobytel’s Network Captures Consumers that Represent Over 4% of All New Vehicle Retail Sales in 2014

This online automotive leader established a comprehensive program to analyze aggregated statistical sales results. Its analysts confirmed that consumers submitting leads through the company’s network accounted for 4.35 percent of all U.S. new vehicle in 2014 and that its leads close at three times the industry average.

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Tire Manufacturer Gains Traction with Insights into Costs, Customers and Competition

John Truskowski, Customer Development Executive with Automotive, tells how a global tire manufacturer achieved a series of strategic goals by better understanding recent developments – including changing oil prices – across multiple market spaces and how they impact its business from wells to wheels.

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ŠKODA UK Uses PolkConnect™ to Build Aftersales Loyalty and Profitability

This European auto market leader is helping a group of retailers grow market share by achieving a response rate of 27% (well above manufacturer’s average), earn £1.9 million in revenue over 9 months, surpass their annual projections by £0.5 million+ and realize a 14:1 return on marketing investment.

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Events

IHS Markit Event 22 May 2019

Understanding the 2026 Intelligent Vehicle - (...)

Megatrends impacting future developments in the c (...)

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IHS Markit Event 06 June 2019

The journey towards autonomy | from concept t (...)

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IHS Markit Event 11 June 2019

Fuel for Thought - Episode 5: The Customer Jo (...)

The vehicle buyer journey is a rapidly changing l (...)

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