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Fleet Audiences

Increase ROI by more accurately targeting fleet audiences

How do you identify and connect with your best audiences? Do you have access to all fleets in non-restricted states within the United States? Do you have the ability to refine your lists in real time based on your specific criteria—geography, fleet size, vehicle type, and vehicle age?

S&P Global Mobility enables you to improve efficiency and increase ROI by more accurately targeting fleet audiences. Based on actual vehicle registration data, we provide the only true look into the fleet market by delivering insight into every fleet on the road in non-restricted states. Details include company fleet information, address, and contact details.

Access actual registration data on 3.5 million fleets comprising 19 million vehicles

Our new US Fleet Audiences solution enables you to refine and target audiences by

  • Fleet size
  • Fleet location
  • Vehicle type
  • Vehicle age
  • Manufacturer
  • Vocation (industry of operation)

With insights into 3.5 million US fleets, you can:

  • Find the most relevant fleet leads
  • Access S&P Global Mobility forecasts for when a business will return to market
  • Define customers within your geographic area
  • Automate leads and sales processes through Salesforce integration
  • Access business profiles
  • Better market your products
  • Perform financial assessments and make recommendations
  • Execute recall campaigns
Talk to an S&P Global Mobility representative Find out more about our commercial vehicle solutions
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Fleet Audience fields

This fact-based, current commercial vehicle data is used in conjunction with industry-leading business data to generate the strongest commercial fleet lists in the industry—enabling you to target commercial prospects that currently own and/or operate specific vehicles within their fleet.

Geography Attributes
  • State name
  • State abbreviation
  • County code
  • County name
  • DMA code
  • DMA name
  • Census Tract
Vehicle Attributes
  • Year
  • Make
  • Model
  • Trim/Series
  • Body style
  • Cab configuration
  • Number of doors
  • Number of cylinders
  • Displacement CC
  • Displacement CID
  • Engine size
  • Engine manufacturer
  • Fuel type
  • Wheels driven
  • GVW
  • Vehicle type
  • Vehicle origin
  • MFG name
  • Vehicle Segment
Fleet Attributes
  • Firm name
  • Firm address
  • City
  • ZIP code
  • ZIP plus 4
  • Fleet size
  • Fleet size new
  • Fleet size used
  • Fleet size lease
  • Fleet size cars
  • Fleet size trucks
  • Purchase date
  • Purchase code
D&B Attributes
  • Sales volume
  • SIC 2 code
  • SIC 2 description
  • SIC 4 code
  • SIC 4 description
  • Employees total
  • Executive name
  • Executive title
  • Telephone
  • Email
  • DUNS number

* Commercial fleet data cannot be provided in all states. Please contact your S&P Global Mobility representative for details.

** DMA® is a registered service mark of The Nielsen Company. Used under License.

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