Asia-Middle East-and India Plastics and Polymers

Listen to Rina Quijada, Senior Director of Latin America for chemical, explain how a petrochemical company expanded its market share through solid, long-term investments in multiple countries using IHS Markit data and forecasting across the entire supply chain. From feedstocks to end-use products, company leaders are making informed business decisions that set the stage for long-term growth.

One of the world's largest chemical companies has established itself as a leader in the solar energy sector by providing materials to manufacturers of photovoltaic (PV) cells. At a time when two-thirds of other providers went out of business, this company has successfully balanced its client portfolio and expanded its business in this sector.

For its landmark Etileno XXI project, this company -- a joint venture of the premier thermoplastic resins producer in the Americas and one of Mexico’s leading petrochemical groups -- secured a total investment of $4.5B to build the largest petrochemical facility in the Americas, capable of producing 1+ million tons of ethylene and polyethylene annually.

This US subsidiary of the global industry leader – with headquarters in Japan and operations in 25 countries – compiled a list of more than 400 market opportunities before selecting 5 priorities and developing action plans to accelerate entry and increase traction in new markets. All five plans were approved by the parent company's CEO.