Customer Logins

Obtain the data you need to make the most informed decisions by accessing our extensive portfolio of information, analytics, and expertise. Sign in to the product or service center of your choice.

Customer Logins

Vehicle Owner Database Services

Cleanse, update and enrich your automotive CRM database
Looking to improve customer communications? Boost up-sell and cross-sell opportunities?

IHS Markit offers marketing database services that enable automotive, motorcycle and power-sports manufacturers to effectively manage communication, analytical and marketing strategies. Building your lists with better data allows you to:

  • Improve deliverability and contact rate
  • Target prospects with more relevant messages
  • Design promotions tailored to your customers
  • Improve response rates
  • Discover hidden markets within your database

Services

Solutions to enhance your database and make your marketing more effective

Data Hygiene

Address Standardization
Correct misspellings, non-standard abbreviations and incorrectly joined/ordered elements to get automation discounts

NCOALink Service*
Update change-of-address information according to the United States Postal Service (USPS)

SuiteLink Product
Glean high-rise suite information with this add-on module

LACSLink Product
Convert rural and renumbered/renamed addresses to ensure USPS delivery

DPV Product
Confirm addresses and identify issues that may hinder delivery

CASS Process
Improve postal codes accuracy, delivery point codes and carrier route codes on mail

*NCOALink processing is performed by R. L. Polk & Co, Full Service Provider Licensee of the United States Postal Service®. Data enhancement services are neither approved nor endorsed by the United States Postal Service®. The following trademarks are owned by the United States Postal Service®:
NCOALink®, SuiteLink®, LACSLink®, DPV®, CASS™, Postal Service™, United States Postal Service®, USPS®, Post Office, PO Box, ZIP Code™, ZIP, ZIP + 4®, and CASS Certified.

Data Suppression

DMA Mail Preference — Do-Not-Contact Suppression
Identify and eliminate those who’ve opted out of direct-mail solicitations through the Direct Marketing Association (DMA).

Deceased Suppression
Flag and remove deceased individuals from your mailing list

Correctional Facility Suppression
Identify and exclude individuals who reside in correctional facilities

Phone Suppression
Remove people who’ve registered with a state, federal, or DMA “Do Not Call” list

Duplicate Elimination
Filter out duplicate records by individual, household, or business address

Data Enhancement

Demographic and Lifestyle Append
Enrich your database with this valuable information

Polk® Predictive Audience Append

Understand a household’s entire garage composition to know whom to market to and when

Phone Append
Attach residential and business telephone numbers to postal records in your database

Reverse Phone Append
Link your consumer and/or business phone numbers with accurate, up-to-date name and address data

Reverse Email Append
Append a name and postal address to an email file

Email Append
Append individual and/or household email addresses to your customer database or mail file

Lead Scoring
Lead Validation
Save time and money by avoiding invalid leads that cannot be contacted
Lead Scoring
Receive real-time indication of potential performance
Lead Enhancement
Add demographic information to drive more effective communication and follow-up
Lead Reporting
Get a view of all market activity related to leads including competitive purchases

Events

Industry Event 15 January 2019

23rd Annual Loyalty Awards at Automotive News (...)

IHS Markit will be hosting the 23rd Annual Loyalt (...)

event image
Industry Event 17 January 2019

2019 NAIAS Annual Briefing & Show Preview

Please join us for our annual IHS Markit Briefing (...)

Follow Automotive on Twitter

Explore

Filter Sort