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Automotive Dealer Solutions

Optimize your network, achieve revenue goals, improve efficiency and build a more loyal customer base

Increased competition, fragmented markets and shifting consumer loyalties amid a backdrop of declining growth all add up to a challenging environment for sales and sales operations. IHS Markit helps national sales companies and their dealers gain an edge in this increasingly competitive market. Fueled by the largest global database of vehicle registration, market and consumer data, our insights will help you:

  • Map the ideal network via sophisticated self-serve tools and expert support
  • Improved sales planning & communications
  • Grow aftersales revenue

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Experts

Tanja Linken

Tanja Linken is responsible for consulting automotive OEMs in defining optimal retail networks, maximizing sales performance and service retention, and effectively managing dealerships. Her experience of 50+ dealer network optimization projects comprises mature and emerging markets likewise. She contributes to the development of proprietary spatial models, including IHS Markit's award-winning "New Retail" methodology which combines geo-marketing techniques and data assets from both automotive and non-automotive fields in a unique, innovative way, allowing an omni-channel planning approach that includes online and offline customer touchpoints and diversified retail formats. Over the past 15 years Tanja has held several analytical and advisory positions, with a focus on geomarketing and retail planning. Prior to joining the automotive industry, she gained her professional experience with urban planning agencies. Tanja graduated with a Diploma degree in Applied Geography from Bochum University, Germany.

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Events

IHS Markit Webinar 30 September 2021

Improve Audience Targeting with Best Practice (...)

Improve Your Audience Targeting with Best Practice (...)

IHS Markit Webinar 29 September 2021

A Ascensão da Era da Eletrificação no Brasil

Junte-se a nós 29 de setembro para discutirmos a e (...)

IHS Markit Webinar 25 October 2021

South Korea Light Vehicles Sales Analysis for (...)

South Korea Light Vehicles Sales Analysis for 2021 (...)

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