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Fuel for Thought [S2|E3]: The Multi-Cultural Market - A bright spot in a flattening market

10 March 2020 17:24 mins

With a flattening US market and an increasing number of general market consumers moving to SUVs and trucks, there is an interesting opportunity that can be found within the multi-cultural consumer base. This base is a growing and dynamic market that in some cases, doesn’t follow the mega trends so often in the news. Join us as we dig into the multi-cultural automotive buyer and navigate the opportunity.


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