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Mario Franjičević

Principal Analyst, Automotive New Mobility, IHS Markit

Mario Franjičević is principal analyst for Automotive New Mobility at IHS Markit.

Mario is a research expert in the field of automotive Future Mobility. Mario analyses and forecasts global trends and the disruptive impact of mobility-as-a-service, electrification and autonomous driving technologies on the auto industry.

Since 2011, Mario is part of the automotive division of IHS Markit. Prior to his current role, Mario was responsible for volume forecast and market analysis of passenger cars and light commercial vehicles in Europe and Middle-East/Africa (EMEA). During that period, he gained specialized knowledge in vehicle manufacturers' BEV (battery electric vehicles) platform strategies.

Before working at IHS Markit, Mario was employed by Daimler AG, BMW Group Japan and Mitsumi Electronics, where he had roles in market research, price/volume planning and product management.

Mario is a graduate of the University of Applied Sciences Nürtingen, Germany, Business Administration. On top of that he is a post graduate fellowship holder of the German Academic Exchange Service (DAAD) - "SP Japan (Language and Practical Training in Japan)" a program that tightens business and cultural relations between Germany and Japan in an 18 month stay in Japan.

Mario is fluent in four languages: German, English, Croatian and Japanese.

  • Automotive
  • Autonomous/Connected Car
  • Changes in mobility
  • Electric Vehicles & Compliance
  • Mobility
  • Platforms

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