IHS Markit Business Conference at IFA 2015

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Apps, UHD and the Chinese Consumer: New CE Industry Drivers?

China has moved from being the workshop of the CE world to become its largest market. Chinese consumers’ tastes and thirst for the latest devices are shaping the global CE industry. At the same time, devices have become app platforms.

The conference will examine what directions Chinese industry and consumers will take consumer electronics and how apps and streaming are redefining devices.

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